HAiKw/ (est. 2012) approaches fashion through a collaborative practice. The name of the label directly reflects their working method; the Norwegian word haik means to hitch hike. To cover more creative ground HAiKw/ invites more people along to get to ever new and unknown destinations for each collection. The result is always surprising and multifaceted –critical with a twinkle in the eye. The multidisciplinary team makes collections that balance artistic flair with wearability, in a quintessentially nordic manner. Playful concept pieces are balanced by an appreciation of what is commonplace. HAiKw/ is based in Oslo and is run by Harald Lunde Helgesen and Ida Falck Øien.


FW16 Lookbook